New Year cards for clients
A New Year card thanks clients for the past year without assuming which holiday they celebrate. We'd mail it in the last week of December or the first week of January, which keeps it inside the usual window for holiday cards.
Why send a New Year card
The Emily Post Institute says a New Year greeting avoids the religious associations of the holiday season, which can be a nice option for some. It adds that a New Year card can help spread out a very busy season. We'd also pick one if you missed the USPS dates for delivery before December 25.
When to mail a New Year card
The Emily Post Institute says holiday cards usually go out from Thanksgiving until a couple of weeks into the New Year. For a New Year card, mail it in the last week of December or the first week of January.
Sample New Year messages for clients
- "Thank you for a great year working together. We wish you a happy, healthy New Year and look forward to the year ahead." (118 characters)
- "Happy New Year. Thank you for your trust and your business this past year. We're grateful to work with you." (107 characters)
- "Wishing you and your team a bright start to the New Year. Thank you for choosing us." (84 characters)
On our cards, the Evergreen front says "Happy Holidays" with "and a joyful new year" under it, and the Ornaments front says "Warm Wishes" with "for the holidays and the new year", so both mention the new year.
Sending New Year cards this year? We print each card with "Dear" and your client's first name, your note and your name, and mail it First-Class for $2.99 a card, postage included (as of November 2026). You see a proof of every card before you pay.
Make your cardsQuestions
When should I send New Year cards to clients?
Mail them in the last week of December or the first week of January. The Emily Post Institute says cards usually go out until a couple of weeks into the New Year.
Is a New Year card better than a Christmas card for business?
A New Year greeting avoids the season's religious associations, which the Emily Post Institute calls a nice option for some. A Christmas card fits clients you know celebrate it.
What do you write in a New Year card to clients?
Thank them for the past year and wish them a good year ahead. One or two sentences is enough.
Sources
The pages we read for this guide.